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You go through the creative process to come up with a great product. You invest time, energy and effort all for the goal of massive product sales. Prospects come to your web site and now it's the moment of truth. They either like your ad copy and product image or they simply don't buy, period. |
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It makes an incredible amount of difference in product sales if you properly display your items. The next image is what the client was using to sell a package which includes two workbooks, a VHS video, and five CDs. Do you really get excited about what you see in it? Does it convey value to you? Do you fell compelled to make a purchase?
Now, here's the after... I first created a virtual cover for each of his individual products, and then a montage of all of them in the set. Does this new image convey more product value to you? Which one is more appealing to you? Do you see what I mean when I say your product covers make all the difference in the world? The client wanted to stay pretty basic in the design so the materials shipped to his customers would closely resemble the virtual covers of the products. NOTE: I've found that clients really do not have a beef at all if your virtual covers are multi color and you send them scaled down labels with less color. They simply want the product(s) ordered in a timely manner.
Here's another montage for a client. This customer is selling a huge package which includes eight items. He didn't have any images on his site before and sales were way down. Within a very short time of adding the images and the montage shot below to his site, he reported sales are way up as a result!
Call me today to discuss your needs further. |
A portion of every sale is donated to: |
